As restaurants increasingly look beyond reservations and transactions to build lasting guest loyalty, the luxury hospitality ...

Here's a look at 15 popular retailer rewards programs that you may want to consider joining, with details on the benefits and ...

Consumer loyalty is not disappearing. More than half of adults still participate in loyalty programs. The question is will those programs give them reason to stay.

Verizon Chief Marketing Officer Leslie Berland is spearheading a major transformation of the company's loyalty program, ...

The future of loyalty is a frictionless flywheel that gains momentum with every joint success. Stop incentivizing purchases and start enabling program members’ success. Loyalty programs work best when ...

McDonald’s CEO Chris Kempczinski put it bluntly on the Q1 2026 earnings call. The consumer environment is “certainly not improving, and it may be getting a little bit worse.” Higher-income guests are ...