Global attention from the World Cup could help Cabo Verde's tourism industry, which has yet to truly crack source markets ...

One of the most fascinating stories in travel tech hubs is Turkey, which has built a much larger sector than the global industry realizes.

Marriott spent most on U.S. TV ads in H1 2026, but Airbnb's World Cup spots drew more than double its impressions.

Booking.com announced Thursday it is expanding Booking.com for Business in India with new features for startups and SMEs.

Trip.com Executive Chairman James Liang addressed a fundamental issue in AI: How can Trip.com win the trust of AI platforms ...

Noble Investment Group has been busy acquiring almost 150 hotels over the past 18 months (124 last year and 25 so far in 2026 ...

UAE operators, airlines and government agencies are using deals and infrastructure spending to bring back international ...

World Cup host cities and brands are capitalizing on the international visitors drawn to the U.S., Canada, and Mexico.

Skift Global Forum has become the clearest barometer the industry has of itself, and the industry has a habit of doing what ...

Three models are emerging for how tourism boards serve their operators with AI, and it is a lot more hands-on than past tech ...

Sandals chairman Adam Stewart rules out a sale, says he's investing $225M to rebuild Jamaica resorts hit by Hurricane Melissa ...

Franchise agreements, like casinos, tend to favor the house. Now, as hotel contracts begin to expire, some owners are walking ...