Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides his extensive derivative trading expertise, Adam is an expert in economics and ...

Forbes contributors publish independent expert analyses and insights. I cover transforming large-scale companies and workplace diversity. Over the past year, the world’s declining birth rates have ...

Demographics are statistics that companies keep on business clients and consumers to help target sales. These marketing statistics may include the sizes of businesses so companies can better ...

If you were a pundit who had to answer every Big Question about politics and economics with the same four-word explanation, what would it be? Some TV regulars do quite well already with "Taxes are too ...

How do we know if a species is heading towards extinction? Demographics help us understand the size, status, and behavior of populations. Broadly defined, demography is the study of the ...

It may seem fair to assume that "everybody" likes pizza, at least sometimes. But who is most likely to shun frozen pizzas from the grocery store to faithfully order at least one hot, homemade pizza a ...

Reliable marketing data is crucial for agencies looking to gain a more complete picture of consumers in a particular area. While marketing research can be quite expensive, there are free online ...

Many Americans became amateur data scientists during the pandemic, tracking local rates of infection or vaccination to help them decide what activities may or may not be safe. UChicago researchers saw ...

Three-quarters of U.S. adults support in-class school cellphone bans, and for the first time, more now support than oppose all-day bans for middle and high schoolers. Across major demographic and ...