An unnecessarily serious review of the best ads around the 2026 World Cup, including campaigns by Adidas, Nike and Burberry, as picked by amateur footballer and professional creative Harriet ...

Tell me if you’ve heard this one before: A big-budget blockbuster World Cup ad from a footwear giant features a laundry list of star players, celebrities, and a storyline that revolves around a big ...

The commercial at the center of Adidas’s FIFA World Cup mammoth marketing campaign features the usual soccer suspects from team lineups old and new. But leading the cast is the mustachioed actor ...

Nike’s newest advertisement for the FIFA World Cup, which featured appearances from Kim Kardashian, Travis Scott and other celebrities, received mixed reactions on social media. “It was all going to ...